When you think about holidays, what is the first word that comes to mind? - SHOPPING!
Just kidding, it is also about love, family, friends, and community.
But in all seriousness, a lot of people associate holidays with shopping and the significant spike in sales during the holiday period proves it.
As more people are shopping and researching online, your business needs to be prepared for the increased traffic to your website to ensure the best customer experience. Just like when hosting a big party, you don't want to make people wait at the door, run out of food or leave your guests completely unattended.
Here are three (3) main items that you need to check off your list in order to prepare your website for the holiday rush. This is also what you should do when prepping for a major campaign launch, so keep this list bookmarked and refer back to it often.
At the end of the day, don’t worry, be happy! It’s all about the holiday spirit!
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